International Photoshoot Management
“Maria is an exceptional marketing leader with the ability to see and solve for a problem both creatively and strategically. Maria can do it all. Her skills sets range from leading brochure and campaign content strategy to producing international photo and video shoots. She does it all with a smile on her face, upbeat attitude and a passion for creating.”
~ Laura Esquer, Senior Creative Professional | Art Direction
Lifestyle, Architecture, Culinary & Destination Photography
Since Uniworld rebranded from Uniworld Grand River Cruises to Uniworld Boutique River Cruise Collection, all visual assets needed to be updated to reflect the unique, boutique hotel-style ambiance and intimacy that only Uniworld could provide.
I managed and directed all annual photoshoots from planning to execution to post-production stages. It’s important to note, most photoshoots took place on ships at full capacity with paying guests, so I had to ensure the creative team didn’t disrupt the guest experience.
Planning Stage
Scheduled all photoshoots
Wrote Request for Proposals to secure resources
Hired photographers, stylists, and assistants
Casted for models and talent
Arranged all flights and transportation
Managed the budget
Created briefs and mood-boards for inspiration and reference, along with wardrobe and prop lists for stylist
Execution Stage
Managed day-to-day logistics onboard and onshore, including working with European Director of Product on location shots
Developed detailed daily schedules and shot lists
Oversaw creative direction collaborating with photographers, stylists, and talent to ensure the visuals communicated the brand’s tone, voice, vision, values, and story
Worked with onboard staff to incorporate crew members into service shots, as well as captain on ship maneuvering to capture exterior ship shots in iconic destinations
Post-Production Stage
Collaborated with photographer on asset selection and management
Worked with in-house design team on the cataloging of visual assets
Created presentation of visual assets for key stakeholders, including the owner and the president
Every picture tells a story even without words.
Let’s get the money shot!
